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Why being Tech Savvy is important in modern business

As business landscapes shift, the intersection of technology and business has become impossible to ignore. For today’s non-tech professionals and managers, a grasp on tech trends is more than advantageous—it’s vital. Here’s why:

1. A Seat at the Table Technologies such as the cloud, containers, SaaS, and LMSs are not just buzzwords tossed around in IT cubicles. They’re discussed in boardrooms, strategy meetings, and operational brainstorming sessions. Having a grasp on these terms ensures you don’t just nod along but actively participate. Imagine you’re in a strategy meeting where the team is debating shifting to a cloud-based storage system. With your understanding, you can ask pertinent questions about data security, cost implications, and accessibility, thereby adding depth to the discussion.

2. Better Decision Making As technologies evolve, they influence how businesses make choices. Think about SaaS platforms, which have transformed traditional business operations. Understanding SaaS means you can evaluate which applications are a good fit for your department’s goals. Picture this: your marketing team needs a solution to better track customer interactions. Your knowledge of SaaS could guide them towards a platform that seamlessly integrates with current systems, ensuring a smoother customer journey and potentially increasing sales.

3. Intertwined Realities With technology deeply rooted in every aspect of business, sidelining it is not an option. Even traditionally non-tech domains, like HR or sales, are leveraging tech tools. Imagine you’re in HR and the team is considering a new LMS for training. Your insights into what an LMS can offer, from mobile access to interactive modules, can shape a more effective training program, enhancing employee skill sets and satisfaction.

In today’s business ecosystem, technology isn’t an isolated sector—it’s at the core of every function. For non-tech professionals, having a basic understanding isn’t about becoming tech gurus but about being proficient contributors in the modern workspace. Embrace this knowledge, and you’ll find yourself more equipped, confident, and influential in your role.

But how do you keep up with all this?

Cloud, SaaS, AI, Analytics, Agile, this… that…

While the importance of tech knowledge is clear, the challenge often lies in the “how” of acquiring it. The tech world moves at breakneck speed, and for professionals trying to keep up, it can seem like a daunting task. Many resources dive deep into technical jargon, leaving readers overwhelmed or more confused than when they started. Imagine you’re trying to understand the basics of containers, but the articles you find are filled with complex diagrams, dense terminology, and assume a baseline of knowledge you might not have. There’s a genuine need for resources that break down these concepts in simple, digestible terms, without sacrificing depth or relevance. For those seeking clarity in this maze, the book “Tech Savvy Manager” offers a simple, starter journey that’s easy to read anywhere without preparation.

cover image for The Tech-Savvy Manager
The Tech-Savvy Manager
 e-book, paperback

The Tech Savvy Manager - Become Conversant With Emerging Tech Concepts

“What is Cloud?” “Big Data? What’s that?”

Become a Tech-Fluent Professional with this simple, easy-to-read introduction to ten tech concepts written for non-technical audiences.

Gone are the days when you could overlook technology as just “tech stuff.” Nowadays, tech is woven into business strategies. Leaders often face decisions based on tech concepts that might sound like a foreign language: AWS, GCP, Azure, and more. Being tech-savvy isn’t just a bonus—it’s crucial in our rapidly evolving digital world.

Tailored for those without a tech background, this concise guide breaks down ten vital tech concepts. Designed for a quick read during a flight or in your spare time, we skip the confusing jargon and dense diagrams. Instead, we spotlight the basics of each topic and its importance in today’s business.

Arm yourself with a fundamental understanding of these concepts so you can better participate in business decisions and related conversations, and come across as a knowledgeable, tech-savvy contributor.

Why being Tech Savvy is key